Currently the message also says 'how likely would you be to recommend XYZ to a friend or colleague'. We are more interested in how happy they are with the product than whether they would recommend it. It is niche product, so they may not know anyone to recommend it to.
It would also be better if the rating could be done anonymously. People are less likely to give a poor rating if they also need to provide an email address.
Currently the message also says 'how likely would you be to recommend XYZ to a friend or colleague'. We are more interested in how happy they are with the product than whether they would recommend it. It is niche product, so they may not know anyone to recommend it to.
It would also be better if the rating could be done anonymously. People are less likely to give a poor rating if they also need to provide an email address.